Are you using Pinterest, but aren’t really sure if it’s working to generate traffic and profit for your business?
Are you looking for strategies that will increase traffic to your site, and help you sell more products or services? Look no further - the easiest answer ever is right here on this page.
Some of the tips & tricks below will directly result in traffic and sales, others will help you indirectly by getting your pins seen / increasing your Pinterest followers, or by helping you build your email list – all of which will ultimately have an impact on your profits!
Here are these new strategies using Pinterest for Business that will increase traffic to your site, and help you sell more products or services?
1. Open a Pinterest for Business account (it is free!), Name your boards to reflect the content of your choice.
Use descriptive names that tell people exactly what to expect – get it right and they will attract traffic from people who are searching for those terms!
2. Use Images that are the right size and shape to make best show of content on mobile devices
Many business owners have found that longer images work better for getting clicks on Pinterest. This is a simple way to get more traffic to your website or blog!
3. Pin Often (twice a day would be good)
Are you looking for strategies that will increase traffic to your site, and help you sell more products or services? Then pin twice daily pick your boards and they will appear on this display immidiately!
As with any social media, it’s important to pin images regularly. More frequent pins = more exposure = more traffic and sales!
4. Pin your proposals on the most popular boards
Take advantage of your popularity on Pinterest to sell a product or service?
Firstly see which pins are generating the most clicks (traffic). These are the pages you’ll want to focus on – adding your products or services in obvious places where this traffic won’t be able to miss them!
5. Write clear Descriptions (these are the search terms)
More important strategies that will increase traffic to your site, and help you sell more products or services? If you have products that are special or require explanation - pin them here.
When people see your pins in Pinterest Search, it’s your image that will draw their attention first. But it’s your description that will convince them to click through to your site (or not).
6. Use a Business Account - Results are better
One of the keys to getting more traffic from Pinterest is to keep a close eye on what’s working for you and what’s not. And as already mentioned, the best way to do this is by monitoring your Pinterest Analytics. This is only available for business accounts. Whether you want to create a new business profile or convert your personal profile to a business profile.
7. Use Offers regularly (people like bargains and new stuff)
More ideas that will increase traffic to your site, and help you sell more products or services? Here is where to pin new stuff and bargains!
This is a great strategy for boosting sales. It’s also a great way to find out how well your offer is working with your audience on Pinterest!
Come up with a special offer just for your Pinterest audience – it could be free shipping, a special 2-for-1 deal, or a free gift with purchase. Then create a graphic listing all the details and pin it.
8. Use Affiliate Pins on the most popular boards
Are you looking for strategies that will increase traffic to your site, and help you sell more products or services? Here is where to pin new stuff and bargains! Use Affiliate Pins here to generate income without any fuss.
9. Use Rich Pins
Another idea that will increase traffic to your site, and help you sell more products or services? Use your rich Pins here. Your viewers can have more info if they require it.
10. Give away free stuff
Free stuff will increase traffic to your site, and help you sell more products or services? Here is the place to incentivate customers with free gifts
11. Use competitions
Increase traffic to your site, and help you sell more products or services? Here are your competitions.
A Pinterest contest can be a great way to increase your exposure and get traffic to your site. Of course, make sure you’re following Pinterest’s brand guidelines so you don’t inadvertently break the rules!
12. Use Group Boards to extend your reach
Another increase traffic to your site idea to help you sell more products or services? Now its getting really complicated "but" you can share ideas with other pinners!
In case you’re not familiar with group boards, they’re just like regular boards – except other people can pin to it.
13. Use pins to advertise multiple offers
Here is a Space for multiple offers and other ideas.
A pin with multiple eye-catching images!
According to Pinterest, pins with multiple products actually get 30% higher click through rates than pins with just one product – and 20% higher checkout rates.
14. Use your most popular pins as paid advertising
Even more strategies that will increase traffic to your site, and help you sell more products or services? Here you can pin paid adverts for other stuff.
Not sure where to start? Pinterest has a great interactive checklist that will walk you through the entire process of promoting your pin.
15. Use your blog post titles on some pins
Blog post strategies that will increase traffic to your site, and help you sell more products or services? Here pin adverts for your own blog.
If you want people to notice your pins and click through to your posts, make sure your posts all have an eye-catching image with an overlay of your post title.
16. Use 6+ pins for each blog post
Are you looking for strategies that will increase traffic to your site, and help you sell more products or services? Here is the space to pin all photos from your blog posts.
Also make sure you’re giving your visitors an easy way to pin blog posts.
17. Use competitions
Are you looking for strategies that will increase traffic to your site, and help you sell more products or services? Use competitions and adertise them here with pins that take you to the latest challenge.
18. Keep track of numbers
Another idea that will increase traffic to your site, and help you sell more products or services? Keep people informed of your growth using your new tool Pinterest for Business
19. Check for popular Pinterest searches
Are you looking for strategies that will increase traffic to your site, and help you sell more products or services? inform your customers about success and popular stuff.
Have you ever noticed that when you start to type something into the Pinterest search bar, it automatically comes up with suggestions?
20. Use stong Calls to Action in your descriptions
Are you looking for strategies that will increase traffic to your site, and help you sell more products or services? This is the place to make offers and information about opportunity with limited timescale
It's becoming even more of a "no brainer" in my type of "business speak" - you have to get access to this selling method.
All the images here when pinned carry a links back to the web-page of your own choice, simply buildit into the pin before posting it. Remember this will exponentially increase your web traffic. (and could be millions of views / opportunities at a miniscule cost!)
What is Pinterest ??? (many things to many people - and now being referred to as "THE fastest" growing business on planet earth.
research by - Richard Grace July-Aug-September 2018
I published my first Pinterest page in March - and now (after 18,000 + visitors and 3700 + followers) I know that the "world" is very "p-interested" - more than just here in our tiny island of UK (where "by the way" we are VERY VERY SLOW in takeup).
With more than "280 million" daily
users and a growth rate of more than 50% per year the indication
(a fact even) is
that Pinterest is fulfilling a demand rather well! It is
NOT another Facebook which
remains dominant in terms of group social interaction. Pinterest is
an image, # "AND" word / "searchable" matching application with astounding /
addictive share-ability AND
top class functionality. + it is fun +
easy to use! (those are the main reasons for P's astonishing results)
Our decisions are influenced by how things look - we all know that visual images are important regarding a high percentage of everyone's desires, interests and purchases.
In USA today more than 70% of females between 25 and 55 now use pinterest "daily" for both enjoyment and decision making / purchasing. The male equivalent has now reached over 50 % !!. Here in the UK we "WILL" catch up or catch on even us men.
This relatively new ability to record images and make comparisons of product availability and cost is dramatically changing the way our shopping works. Pinterest has made image sharing "easy and enjoyable" + product matching and price comparison is simplified. - "drag frame on image + click" or with lens (pinterest image matching) "point your phone and click" (you are now looking at - choice, including links directly to suppliers info). Pinterest has now become "simply" THE leading platform for image recognition, image comparison and image sharing.(the google of images with links to websites built in). Many images / (pins) link directly to more info, advisors and most importantly, websites where you can review ideas, find and buy stuff quickly on-line. (P has been for some time "the bloggers paradise" but time has come for business to join the party).
Having re-read this "my own script" - Even I find it too good to be true - however I have the data - how ? Firstly - I had a quick look and it made me think - then - I spent 12 months experimenting for a couple of hours each day. - I searched for experts and read ALL their stuff and then, did a LOT of what was recommended - I integrated it in my own website, then watched the results using analytics - I talked to friends and family about it "they all let it go above their heads". Now I have CONCRETE results there is a bit of a change in thinking underway!
Remember I said this can't be done overnight - but it can be done at very low cost - if you wait then the cost will rise + 1. You may find it NEEDS to be done to compete - and 2. You will find that the catching up time becomes an issue - (that is how most good ideas progress) - "and that's all from me".
Thanks for visiting - If you got this far - stay and have a play around with my test boards they click through to my Pinterest site where the pin boards are. Pinterest truncate the number of Pins on integrated / display boards as 40,000+ would "for sure" slow down this page! Feel free to contact me by email if you have comments or need more help! Use email-Richard link below.
Every 10 seconds 80,000 new photos, comments and graphics are added to Pinterest - this is July 2018, the trend is upwards and the graph is not a straight line - there has to be a reason - Pinterest have "more" things right than wrong - "that's for sure" my own experimental testing reached 623,492 views in the last 4 weeks + I have now recorded details of more than 150,000 potential purchasers!
Thanks for reading - comments welcome:
I have completed my stage 2 work plan (version 3). I am now recommending some tools for scheduling and some for developing infographics. This stage of my work has included demographics analysis and the profile of following + followers. There are some important tools which help to build a good understanding of this process. Tool 1. - free is "pinfollow" this tool allows some understanding of the important follower and following ratios and demgraphics. Tool 2 is "tailwind" a significant piece of software which links itself (given your permission) directly to your pinterest account and allows for automation of some important and time consuming processes. + The effect of joining group boards..
In a keynote at Shoptalk, a retail conference in Las Vegas (on 20/03/2018), Ben Silbermann, CEO and co-founder of Pinterest discussed in his prestentation, how visual discovery will be a key part of the future and how we use our smart-phones will expand beyond just taking photos. “I think in the very near future, people are going to query the world around them all the time,” Silbermann said. “Its going to open up the possibility for retail experiences to happen anywhere at any time.”
The first version of the integrated setup process is online at www.aarco.co.uk/pinterest-setup-process.html the process is written but still work in progress. (demand was too high to wait)
And "finally" if you have NOT seen enough "Take a look at these stats".
That's all! - Sorry but I have spent my working life studying statistics and these two charts tell a powerful story ! Pinterest is set to take-off in the UK right now! I am currently trying to find out why I get 100 visitors to this page from USA to each one from UK!!! if anyone wants to see the sheer depth of statistics available to make strategic decisions I have published a page at http://www.aarco.co.uk/my-pinterest-stats.html you will need quite a lot of time on this but in business you need to understand your client base!
Thanks for visiting - Richard